Digital Marketing Team Lead

• •Wemark is a full-service consultancy and production laboratory enabling brands to better interact with their audiences through media, technology, and new ideas. As a business accelerator for companies where marketing is central to the value chain, think of Wemark as the booster of a space shuttle - propelling businesses toward their financial and strategic goals, and helping them soar to new heights. Our vision is far beyond our imagination. At Wemark we believe that everything you can imagine is real and we make it happen by bringing the best technology and right design together. Currently, we're looking for a Digital Marketing Team Lead to help us to #MarkTheDifference Role Description As a Digital Marketing Team Lead, you will oversee the strategic planning, execution, and optimization of digital marketing campaigns to drive brand growth. Leading a team of digital marketers, you will collaborate with cross-functional teams to align marketing efforts with business objectives. You will develop and implement digital marketing strategies, manage budgets, and analyze campaign performance to ensure maximum ROI. Your responsibilities also include managing campaigns across channels like Google Search, Google Display, YouTube, and email marketing. You will optimize performance, analyze digital data and KPIs, and turn insights into actionable strategies. Additionally, you will conduct A/B tests and conversion experiments to improve website effectiveness. Staying updated with industry trends, you will lead innovative growth strategies and enhance user experiences to boost engagement and sales.

Qualifications

• •Bachelor’s degree in marketing and/or business administration. 3 to 5 years of professional experience in digital marketing, with a proven track record of leading successful campaigns. Strong understanding of SEO, SEM, PPC, social media, email marketing, and content marketing. Solid knowledge of analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends, SEMrush, Data Studio, Power BI etc.)
• •DMI certification with distinction is an asset. Other relevant certifications from Google, Facebook, Hootsuite, SEMrush etc. are advantage
• •Excellent leadership, communication, and project management skills. Proficiency in using digital marketing tools and analytics platforms. A robust portfolio demonstrating successful digital marketing strategies and campaigns. Why Wemark Wemark provides a clear career path and abundant opportunities for personal growth through real case studies and educational programs. Here, you'll enjoy a range of perks and benefits while immersing yourself in an open-minded startup culture. With a growing team of 40 talented individuals, we invite you to join us and help make Wemark even greater! Interested candidates can send their CV to the e-mail address in the Apply for job button.